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Think Outside the Studio Box.
Build a wellness brand that works even when you're not teaching class.
From Mat to Market offers everything you need to build your wellness brand online, create content with confidence, launch a professional website, grow your visibility, and lay the foundation for online classes and courses, memberships, and digital products.
Simply.
Are you ready to break free from relying solely on studio schedules, driving from place to place and word-of-mouth referrals?
You know that building an online presence is one of the most powerful ways to grow your wellness business, but something keeps getting in the way...
Maybe you're...
Overwhelmed by websites, content creation, and technology
Unsure where to start or what actually matters
Intimidated by YouTube, SEO, email marketing, or online courses
Worried you're "not tech-savvy enough" to figure it all out
Imagine if, 30 days from now, you had:
A clear and professional wellness brand
A website you're proud to share
A simple system for growing your visibility online
Content ideas planned and organized
A clear roadmap for online classes, memberships, VOD libraries, and digital products
A mindset of possibility outside the studio walls?
More time to yourself and less time driving from studio to studio
Welcome to FROM MAT TO MARKET
The 30-Day Online Presence Accelerator for Wellness Professionals
From Mat to Market was created for wellness professionals
who are incredible teachers but feel completely overwhelmed
by the online world.
This isn't another course filled with marketing jargon, complicated funnels, or twenty different software platforms you'll never use.
Instead, you'll follow a simple, step-by-step roadmap that helps you build a professional online presence one small win at a time.
In 30 days you will:
Clarify your brand
Build your website
Create your content strategy
Learn the tools that actually matter
Develop a plan for future online income streams
Hey, I'm Kristin!
I'm a Yoga Therapist, educator, content creator, and wellness entrepreneur with 25+ years in the fitness and yoga industry.
While most wellness professionals avoid websites, SEO, CRMs, content creation, and tech like a hot yoga class on a 90 degree day, I've always been the nerd girl who loves it. 🤓
After building multiple studios, wellness brands, websites, memberships, online courses, and YouTube channels, I've learned one thing:
Growing online doesn't have to be complicated. You don't need more information.
You need a roadmap and simplicity.
That's exactly why I created From Mat to Market - to help you cure your tech headache and build an online presence that finally reflects the quality of your work and teaching without all the tech drama.
INTRODUCING
From Mat to Market
Launch Your Online Presence in 30 Days
A step-by-step online course for yoga teachers, Pilates instructors, fitness professionals, wellness coaches, therapists, and holistic practitioners who want to grow online without the tech headache.
Here's what you'll achieve:
By the end of From Mat to Market, you'll have more than just information. You'll have real assets, real momentum, and a professional online presence that reflects the quality of your work. No tech wizardry required. Just a simple, step-by-step roadmap designed specifically for wellness professionals. 💛
🌎 Expand Beyond the Studio Walls
Stop relying solely on local classes, studio schedules, and word-of-mouth referrals.
You'll learn how to create a professional online presence that helps the right people find you, trust you, and connect with your work, whether they're across town or across the world.
💻 Build Your Online Foundation With Confidence
No more tech headache.
By the end of the course, you'll have a professional website, a clear brand message, an email list, and a simple content strategy that supports your business without consuming your life.
🚀 Create New Opportunities for Growth
You'll walk away with a roadmap for creating online classes, YouTube content, VOD libraries, memberships, digital products, and online courses so your income, impact, and opportunities are no longer limited by the number of classes you can teach each week.
Here's what you get:
🌐 Step-by-Step Website Launch System
No more staring at a blank screen wondering where to start. You'll build a professional website from the ground up with clear, guided lessons that walk you through every step, from choosing pages and writing content to publishing your site with confidence.
📣 Content & Visibility Blueprint
Learn how to create simple, sustainable content that helps the right people find you online. You'll develop a clear message, understand what to post, and create a content workflow that supports your business without taking over your life.
🚀 Online Growth Roadmap
Get a practical plan for growing beyond in-person classes. You'll learn the foundations of email marketing, lead generation, online offers, and digital products so you can begin building an online business that creates greater impact, flexibility, and income opportunities.
How it Works
Each week, a new module of the course will be unlocked, allowing you to build your online presence step-by-step without feeling overwhelmed by technology, marketing, or endless to-do lists.
By the end of the program, you'll have a professional online foundation that helps the right people find you, trust you, and connect with your work.
Here's what you can expect:
Week 1: Brand Clarity & Online Foundations
Week 2: Build Your Website
Week 3: Create Your Lead Magnet & Email List
Week 4: Content Creation & Growth Strategy
Bonus: Your Next Steps Roadmap
You'll leave with a clear action plan for continued growth so you know exactly what to focus on after the course ends.
Here's everything you get:
The Complete From Mat to Market 30- Day Program ($497 Value)
BONUS Templates, Checklists & Done-for-You Resources ($297 Value)
Lifetime Access + Online Growth Roadmap ($397 Value)
Weekly LIVE Support Calls ($397 Value)
Total value: $1,588
Your Investment Today: $997
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e.g. Once you’ve mastered how to create, launch, and sell a course, you can repeat the process, building out a stack of offers that turn your income into pure profit.
That's why lifetime access to the content is included.
Frequently asked questions:
This course is made specifically for wellness professionals — yoga teachers, personal trainers, massage therapists, nutritionists, and healers — who are currently teaching in person and are ready to expand their reach online. No prior tech experience is required.
In just 30 days, you'll walk away with a fully functioning website built on Squarespace, an active social media presence, your first pieces of content created, and an email list set up and ready to grow — plus the confidence to keep building on your own.
Absolutely. This course was built with non-techie wellness professionals in mind. Each day includes a short, actionable lesson so you're never overwhelmed — just making steady, manageable progress. The tools we use (Squarespace and Kit.com) are beginner-friendly, and we walk you through every step.
You're not doing this alone. Every week includes a live group coaching call where you can ask questions, get personalized feedback, and connect with a community of like-minded wellness professionals. These calls are designed to keep you confident, on track, and motivated.
The daily lessons are designed to be actionable without taking over your schedule. You can expect to spend roughly 30–60 minutes per day on lessons and implementation, with the weekly group coaching calls as your dedicated time to ask questions and get support.
Life happens! The course modules are self-paced, so you can revisit lessons anytime. Coaching call recordings will be made available so you never miss the support you need, even if you can't attend live.
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